BEL USA, LLC ("BEL") through its website DiscountMugs.com

BEL USA, LLC ("BEL") through its website DiscountMugs.com notified California AG on Dec 26, 2018 of a data breach, which occurred on Aug 5, 2018. Data exposed: Financial / bank account, Email address, Phone number, Postal address, Name.

Case file (dates, days to notice against the statute, what the letter offers, prior incidents)

Organization: BEL USA, LLC ("BEL") through its website DiscountMugs.com
Source: California AG · source record
Date reported: Dec 26, 2018
Date(s) of breach: Sunday, August 5, 2018
Residents affected: Not published by this source
Data exposed: Financial / bank account Email address Phone number Postal address Name
Notice letter: Sample notice (PDF)
Discovered: Nov 16, 2018, as stated in the letter
"On November 16, 2018, we discovered that an unauthorized change had been made to our DiscountMugs.com website."
Days to notice: 40 days from discovery (Nov 16, 2018) to the California record (Dec 26, 2018). Statute: 30 days from discovery or notification of the breach (Cal. Civ. Code § 1798.82). Over the statutory period
Offered in the letter: 12 months of credit or identity monitoring through Experian
First seen by BreachTally: 2026-10-30 16:14 UTC

Dates and counts as filed by the organization with the agency. The breach window and the report date often differ by months.

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