ShopStyle Inc.

ShopStyle Inc. notified California AG on Oct 24, 2018 of a data breach, which occurred on Apr 27, 2018. Data exposed: Usernames / passwords, Email address, Postal address, Name.

Case file (dates, days to notice against the statute, what the letter offers, prior incidents)

Organization: ShopStyle Inc.
Source: California AG · source record
Date reported: Oct 24, 2018
Date(s) of breach: Monday, April 16, 2018Friday, April 27, 2018
Residents affected: Not published by this source
Data exposed: Usernames / passwords Email address Postal address Name
Notice letter: Sample notice (PDF)
Discovered: Jul 5, 2018, as stated in the letter
"Nature of the Data Event On July 5, 2018, ShopStyle discovered unauthorized activity in one of its systems."
Days to notice: 111 days from discovery (Jul 5, 2018) to the California record (Oct 24, 2018). Statute: 30 days from discovery or notification of the breach (Cal. Civ. Code § 1798.82). Over the statutory period
Third party: The letter attributes the incident to a vendor or service provider
First seen by BreachTally: 2026-10-30 16:14 UTC

Dates and counts as filed by the organization with the agency. The breach window and the report date often differ by months.

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Data reproduced from a public government filing. Spot an error? Email support@breachtally.com with the record link. Corrections are applied and noted.